↳National Fire Protection Association
The National Fire Protection Association (NFPA) is a big account for the lean, creative team at Forge. We embraced how this work isn't the sexiest, but is extremely important for safety standards everywhere around the world. I was deeply involved with everything NFPA and one of the highlights was our campaign for Firewise USA, Band Together Before Wildfire.
Responsibilities:
• Collaborated on campaign pitch, mockups, and storyboards
• Presented to client and aligned with stakeholders on content details
• Teamed up with Forge's art director as lead creatives to launch the Firewise USA Toolkit
• Drastically improved previous version with clear messaging and design
• Managed ongoing NFPA initiatives, product launches, subscriptions, B2B offerings
• Consulted and facilitated in-person Value Proposition workshops
• Helped developed Value Prop and Messaging Matrix language for over 15 Lines of Business
• Provided promo copy and signage for annual Conference and Expo event
NFPA
The global leader of information and knowledge for electrical, fire, and life safety.
nfpa.org
Team:
Rob Stewart (ECD), Pope Carols (CD), Meredith Wish (Sr AD)
Firewise USA Toolkit